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6 Effective Strategies for Organic Instagram Growth

March 29, 2024
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Basel Alwa

Why rely on Instagram?

Instagram is undoubtedly one of the most well-known and frequently used social media platforms worldwide. With over a billion users worldwide and 15 million in Germany alone, it is an important channel for companies to brand to present and reach potential customers. Companies can use Instagram to create their reach and address their target group effectively.

One of the decisive factors for success on Instagram is organic growth. With the right strategies, companies can increase their growth organically and sustainably.

In this article, we present to you the best strategies to grow organically on Instagram. Our goal is to help companies strengthen their presence on Instagram and reach their target audience naturally. In addition, we will introduce you to Makaly's Instagram growth program , which can help you successfully build your Instagram presence.

What is organic Instagram growth?

To be successful on Instagram, organic growth is crucial. This means you can naturally increase your number of followers by sharing high-quality content and actively engaging with the Instagram community without resorting to ads or bots. By sharing relevant content, using hashtags, and involving users in comments, you can increase your reach and number of followers on Instagram.

Organically grown Instagram growth leads to an engaged and loyal community that not only follows you, but also interacts with you and shares your own content. While growth may take a bit longer than with paid advertising, it is more sustainable and effective in the long run. In this article, we'll share 6 of the best strategies for organic Instagram growth.

Publish high-quality content

Publishing high-quality content is crucial for organic growth on Instagram. But what exactly does “high-quality content” actually mean? The point is that the Content is attractively designed and offers users added value< a i=4>. This includes carefully selecting images or videos with good lighting and an appealing color composition. The content should also be unique and interesting to attract the attention of users.

In addition to the visual design, Quality of texts also plays an important role. It is important that the lyrics are free from spelling mistakes and use clear, understandable language. In addition, the texts should be informative and entertaining to pique readers' interest. Ultimately, it's more important to focus on the quality than on the quantity of published content. Instead of randomly posting images or videos, focus on creating high-quality and engaging content. Because it's the only way to create one loyal and engaged community on Instagram.

Use relevant hashtags and keywords


Hashtags are a powerful tool for organic growth on Instagram. They enable users to do the following Find posts more easily and thus increase the likelihood of gaining new followers. Hashtags help users sort posts into categories and make them searchable. Add relevant hashtags and keywords to your posts increases the visibility of your posts.

Zu choose suitable hashtags Consider which keywords your target audience would use to search for content in your industry. Use these keywords as a basis for your hashtag research and complement them with similar terms.

It can be useful Niche hashtags to reach out to your target group. These hashtags are more specific to your niche or industry and reduce competition. This increases the likelihood that users will be aware of your posts.

There are a variety of tools that can help you with hashtag research. The most well-known include Hashtagify, RiteTag, and Keyhole. With these tools, you can identify relevant hashtags and analyze the popularity and competition of the hashtags.

Post regularly to increase follower engagement

It's important on Instagram Post content regularly to encourage engagement with your followers and grow organically. But how often should you post and when is the best time to post? Here are a few tips to help you optimize your posting schedule:

There is no fixed rule for How often should you post as it depends on various factors. The type of account you have and your audience can have a huge impact. As a rule of thumb, though, you should post at least once a day to keep your followers engaged.

that best time to post It also depends on your target group. However, there are some general guidelines that can help you optimize your posting times. It's best to post your content When your followers are most active. Tools like Instagram Insights or Hootsuite can be useful for analyzing your followers' activity times.

To optimize your posting schedule, you should first use your Target group and their behavior. You can then create one Release schedule Hootsuite 6> Create and prepare. This means that you always have enough content available and can post your posts regularly and at the right time.

Use Instagram stories, reels, and live videos

Instagram stories, reels, and live videos are a great way to empower your life Instagram presence and get more followers. Why Because Instagram stories, reels, and live videos are more personal connection with your audience and allow you to take a look behind the scenes.

With visual elements such as photos, videos, GIFs, and stickers, you can create your stories and videos more appealing and encourage your followers to learn more about your company or brand.

Creating engaging stories, reels, and live videos requires relevant and interesting content. You should also arrange a clear message and encourage your followers to contact and interact with you. This can be achieved by Responding to comments and questions as well as sharing your stories, reels, and live videos on other social media platforms< /span >.

To maximize the reach of your Instagram stories, reels, and live videos, make sure that you Post regularly and tag your content with relevant hashtags. It's also important to interact with your followers by responding to their comments and questions. By sharing your stories, reels, and live videos on other social media platforms, you can also increase your reach and expand your audience.

Collaborate with other accounts


Collaborating with other accounts on Instagram can be an effective way to get your Presence on the platform and increase your reach. Working with other accounts gives you the opportunity benefit from your follower base and attract new followers who are interested in your content. In addition, by working with other accounts, you can connect with other users and thus expand your network.

There are various ways to collaborate with another Instagram account. For example, you can Tag each other in posts or link to each other in Instagram stories. Another option is to create a post together that is mutually beneficial. It's important that your audiences and interests are similar so that the collaboration is mutually beneficial.

Collaborations with other Instagram accounts can lead to more reach and followers, as you can benefit from the cooperation partner's existing follower base. If you work with an account that already has a large number of followers, you have the opportunity to make those followers aware of your content and thus your own range< a i=2>.

How do you find potential cooperation partners? Search for relevant hashtags and search for accounts with a similar audience Like you and work in your field. Direct contact It is also possible to access suitable accounts. A friendly, personal message is often a good starting point for collaboration.

Interact with your community

To build a strong and growing Instagram profile, it's important that you Actively interact with your community. That means not only responding to comments and direct messages, but also proactively going to other profiles and getting involved.

Engagement is a key growth factor on Instagram. By actively interacting with your community, you can not only increase your reach, but also strengthen your own Relationships with your followers. It's important to respond to comments and direct messages and actively visit other profiles to leave them Likes, comments, and followers.

To increase your engagement on Instagram, you should interact authentically and humanely. Avoid spam comments or automatic comments. Instead, you should take time to write individual and relevant comments. It's also helpful to encourage your Community to ask questions or provide feedback to promote dialogue.

In addition, you can also use interactive content such as Surveys, quizzes, and questions in your Instagram stories to encourage engagement with your community. It can also be a great way to get feedback and get to know your community even better.

Conclusion: Achieve organic Instagram growth with the right strategies

Instagram is now one of the most important social media platforms for companies to increase brand awareness, attract customers and increase sales. In this article, we have introduced you 6 effective strategies You can use this to increase your number of followers and reach on Instagram.

Create an effective content strategy and use relevant hashtags to optimize your posts on Instagram. Post regularly and use Instagram stories and live videos to engage your community. Collaborating with other accounts can also help increase your reach. Also encourage interaction with your community.

Makaly specifically helps you grow your Instagram presence!

We hope we've been able to help you increase your organic growth on Instagram with our strategies. If you're ready to take yours now Instagram presence on the next level , we recommend our Makaly's Instagram growth program.

Our program offers you a comprehensive strategy to boost your Instagram growth. Our experienced Instagram experts will work with you to develop a personalized strategy tailored to your company's needs. You also get valuable tips and tools to optimize your Instagram presence.

Feel free to contact us on our website to learn more about our Instagram growth program and to work with us. We're excited to help you improve your Instagram presence and achieve your goals!